Privacy policy

Upper Beaconsfield General Store is a registered business name held by The Trustee for River Beach Trust No 1 (ABN 81 886 527 218).

This Privacy Policy explains how we collect, use, store and disclose personal information when you interact with our business, locations, services or website at genstore.com.au.

Our privacy commitment
We handle personal information responsibly and, where applicable, in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

When this policy applies 

This policy applies when you:

  • visit our website;
  • purchase from our physical or online store;
  • place an order or request a delivery;
  • make a booking or enquiry;
  • use our café, retail or other services;
  • join a loyalty or marketing program; or
  • otherwise interact with us.

Information we may collect

Depending on how you interact with us, we may collect:

  • your name;
  • billing, delivery and residential addresses;
  • email address and telephone number;
  • account and login information;
  • order, booking, delivery and transaction history;
  • delivery instructions and property-access information;
  • loyalty-program information and preferences;
  • communications and enquiries sent to us;
  • return, refund, credit and complaint information;
  • marketing preferences;
  • website activity, device, browser and approximate location information; and
  • other information reasonably needed to provide a requested product or service.

Payment information

Online payments are processed through Shopify and our payment-service providers.

In-store payments may be processed through our point-of-sale and payment providers.

We do not ordinarily receive or store complete payment-card details. Payment providers process and protect this information under their own terms, privacy policies and security practices.

How we collect information

We may collect personal information directly from you when you:

  • place an order or make a payment;
  • create an account;
  • book a service or event;
  • request a delivery;
  • contact us;
  • subscribe to marketing;
  • enter a competition or promotion;
  • join or use a loyalty program; or
  • visit one of our locations.

We may also collect information automatically through cookies and similar technologies.

Where permitted, we may receive information from Shopify, payment providers, point-of-sale systems, booking and ordering services, delivery providers, social-media platforms, advertising providers and other service providers.

Why we use personal information

We may use personal information to:

  • process payments and orders;
  • arrange collections and deliveries;
  • provide products and services;
  • manage accounts and loyalty programs;
  • handle refunds, returns, credits and complaints;
  • respond to enquiries and provide customer support;
  • send important service and order messages;
  • operate, maintain, secure and improve our website and business systems;
  • understand how customers use our website and services;
  • prevent fraud, misuse and security incidents;
  • keep accounting, tax and transaction records;
  • comply with legal and regulatory obligations; and
  • send marketing where you have consented or where otherwise permitted by law.

Marketing communications

You can opt out of marketing emails by using the unsubscribe link contained in the email or by contacting us.

You may still receive non-marketing communications needed to manage an order, booking, delivery, payment, account, safety issue or legal obligation.

Cookies, analytics and advertising

Our website and service providers may use cookies, pixels and similar technologies for:

  • essential website functions;
  • security and fraud prevention;
  • remembering customer preferences;
  • website analytics and performance;
  • measuring advertising effectiveness; and
  • presenting relevant advertising.

You can control many cookies through your browser settings or any consent controls available on our website. Disabling essential cookies may prevent parts of the website from operating correctly.

Who we may disclose information to

We may disclose relevant personal information to:

  • Shopify;
  • banks and payment processors;
  • point-of-sale providers;
  • delivery drivers, couriers and logistics providers;
  • booking, ordering and loyalty-program providers;
  • website hosting and technology providers;
  • email and communication providers;
  • analytics and advertising providers;
  • accountants, insurers, legal advisers and other professional advisers;
  • government, law-enforcement or regulatory bodies where required or permitted by law; and
  • another party involved in a proposed or completed sale, restructure or transfer of the business.

We only disclose information reasonably required for the relevant purpose.

We do not sell personal information for money.

Overseas processing

Some technology and service providers may process or store personal information outside Australia.

The countries involved can change depending on the provider and its systems. Where applicable, we take reasonable steps to use reputable providers with appropriate privacy and security protections.

Data retention

We keep personal information only for as long as reasonably required for the purposes described in this policy.

This may include retaining information to meet legal, tax, accounting, insurance, dispute-resolution, security and fraud-prevention requirements. When information is no longer reasonably required, we will take reasonable steps to delete it or remove identifying information where appropriate.

Security

We use reasonable administrative, technical and physical measures to protect personal information from misuse, interference, loss, unauthorised access, modification and disclosure.

However, no electronic transmission or storage system is completely secure.

Accessing or correcting your information

You may ask for access to personal information we hold about you or request that inaccurate information be corrected.

We may need to verify your identity before responding. In some circumstances, the law may permit us to refuse or limit access. If this occurs, we will explain the reason where legally permitted.

Privacy questions and complaints

If you have a privacy question or complaint, contact us:

Alternatively, write to or visit:

Upper Beaconsfield General Store
39–47 Beaconsfield-Emerald Road
Upper Beaconsfield VIC 3808
Australia

Please provide enough information for us to understand and investigate the matter. We will respond within a reasonable time.

If you are not satisfied with our response, you may be able to contact the Office of the Australian Information Commissioner .

Changes to this policy

We may update this policy when our business practices, systems, service providers or legal obligations change. The current version will be published on this page with its last-updated date.

Last updated: 18 August 2026.